Vision
To create an outstanding climate of support and be the center of excellence for market, opinion, and social research and analytics organizations and practitioners to advance the value of research in decision-making.
Who We Are
As the premier marketing and opinion research organization in the Philippines, MORES commits to unite the MR industry by providing distinction among its members through innovative workshops and trainings, seamless network access and resource sharing among professional members, and the maintenance of the high standards and ethics in the conduct of marketing research.
Objectives
MORES ASC Cascade: The New Code of Ethics
We invite you to attend the MORES' ASC Cascade: The New Code of Ethics on April 25, 2024, from 2:00 to 4:30 PM via Zoom.
Registration is now open! Please secure your spot by registering through this link: https://forms.gle/aoJ5qPTLMkuLbaxk6
*Please disregard if already registered
Please note that this event is exclusive to current registered MORES members only.
Thank you and we look forward to seeing you there!
For inquiries, please contact the Secretariat at secretariat.mores@gmail.com or 09451089627.
Brace yourselves for an extraordinary journey into the future of insights and innovation at MORES Congress 2024!
We're thrilled to introduce our keynote speakers who will ignite your imagination and lead you into uncharted territories of knowledge:
Day 1: What's New: Reimagining Today's Research will feature the esteemed Ms. Bernadette Romulo-Puyat, Deputy Governor of the Central Bank of the Philippines!
Day 2: What's Next: Navigating Tomorrow's Needs will showcase the brilliance of Dr. Iris Tan, Chief of the UP Manila Medical Informatics Unit; Director, UP Manila Interactive Learning Center; Professor 12, UP College of Medicine.
Prepare to be inspired, enlightened, and propelled into the future like never before!
Secure your spot now at http://www.morescongress2024.com and join us on this epic journey.
Register now at http://www.morescongress2024.com
Join us for an enlightening journey into academia's future with our stellar lineup of speakers at "Fostering Future Minds" on Day 3!
Session 1 caters primarily to educators, offering cutting-edge curriculum strategies and insights to empower teachers in shaping tomorrow's academic landscape.
Session 2 is open to both teachers and students, unlocking market-ready skills and providing valuable learning opportunities for all participants.
Secure your spot now at www.morescongress2024.com and be part of shaping tomorrow's academic landscape!
Step into the future with our incredible lineup of speakers at "Navigating Tomorrow," Day 2 of the congress!
From unraveling the AI-luminating horizon to exploring the future frontier of product experience, our sessions promise to be enlightening and inspiring.
Secure your spot today and register now at www.morescongress2024.com!
Introducing an exhilarating journey into the future of market research with our Day 1 program: Reimagining Today's Research!
Dive into cutting-edge topics and innovative strategies reshaping the industry landscape, and prepare for a transformative journey that will reshape the landscape of Market Research.
Join us from May 9-11, 2024, at Marquis Events Hall, Taguig, as we pave the way for the future of Market Research.
Stay tuned for more updates, and secure your spot now at http://www.morescongress2024.com.
MORES Congress 2024: National Insights and Market Research Congress
Join us for the MORES Congress 2024: National Insights and Market Research Congress, happening from May 9 to 11 at Marquis Events Place, BGC.
Experience three impactful days of industry insights, networking, and innovation!
Don't miss out on this immersive experience where tradition meets innovation.
Reserve your slot now at www.morescongress2024.com.
See you there!
#MORESCongress2024 #ResearchReimagined
Secure your slot with our Early Bird offer!
Registration is now open – dive into our lineup of expert speakers and insightful sessions. Don't miss out, reserve your spot today!
Join us for The National Insights and Market Research Congress and be inspired by the best in the business!
May 9-11, 2024
Marquis Events Place
Register now at
http://www.morescongress2024.com
#MORES2024 #MarketInsights #ResearchReimagined
A big thank you to our sponsors for their invaluable support in making this event possible!
Your contributions are instrumental in bringing our vision to life and creating an unforgettable experience for everyone involved. We deeply appreciate your partnership and generosity.
Join us by registering on our website and be part of this incredible event: http://www.morescongress2024.com
Get ready to be inspired and learn from our lineup of speakers for Day 3: Educating Tomorrow’s Researchers. Prepare for a day of enlightenment and join us as we delve into the latest trends and new approaches in market research.
More speakers to be announced soon!
May 9-11, 2024
Marquis Events Place
Register now at http://www.morescongress2024.com
#MORES2024
#MarketInsights
#ResearchReimagined
The excitement is ongoing as we reveal our esteemed lineup for Day 2: Navigating Tomorrow, representing the apex of innovation from leading companies across all industries.
These forward-thinking visionaries are poised to lead the path forward with their valuable insights.
More speakers to be announced soon!
May 9-11, 2024
Marquis Events Place
Register now at http://www.morescongress2024.com
We're thrilled to unveil the initial roster of industry experts for Day 1: Research Reimagined, hailing from top-tier corporations and companies. These visionaries are at the forefront of innovation and are ready to share their insights with you.
Join us for The National Insights and Market Research Congress and be inspired by the best in the business!
May 9-11, 2024
Marquis Events Place
Register now at http://www.morescongress2024.com
#MORES2024 #MarketInsights #ResearchReimagined
The wait is finally over—we're thrilled to announce the launch of our official #MORESSCongress2024 website!
Get ready to join us on a journey shaping the future of Market Research at the National Insights and Market Research Congress happening this May 9-11, 2024 at Marquis Events Hall, Taguig.
Prepare to be inspired by our incredible lineup of speakers from various industries, including Ipsos, Kantar ph, Metrixlab, Meltwater, Dooblo, UM Ph, NuWorks Interactive Labs, Ogilvy, Globe, and so much more!
Over three insightful and impactful days, industry pioneers, together with forward-thinking innovators, will emerge into a collaborative event designed to challenge traditional perceptions, explore uncharted territories, and reimagine the pivotal essence of how insights are garnered.
Don't miss out—register now at www.morescongress2024.com for early bird tickets!
To our fellow and aspiring researchers, your voices have echoed, and we’ve answered the call!
Introducing the MORES Congress 2024, National Insight and Market Research Congress! Join us for three impactful days from May 9-11 at Marquis Events Place, BGC.
This immersive experience is crafted to bring together industry experts, thought leaders and the promising young minds of tomorrow. Seize the opportunity to be part of a dynamic community where tradition meets innovation.
We eagerly await your participation in this tapestry of excellence, save the date! See you!
#MORESCongress2024 #ResearchReimagined
MORES' 4th General Membership Meeting, Election and Christmas Party
Hello MORES members and friends! We hope you are all well and enjoying the busyness of the last quarter
Sending you another invite for our MORES GMM 4, an afternoon of learning and a night of thanksgiving / year end celebration for a successful year of collaboration and sharing of insights about the research industry. With great honor and pride, we are also introducing you our ROSTER OF SPEAKERS who will talk about ROLE OF EMOTIONS in their respective fields. We all know that consumers are not always rational individuals and their emotions act as a source of information in their decision-making. Emotions are key indicators not only of individual purchase and usage BUT also the likelihood of continuing on the customer journey from selection to brand loyalty and inspiring others to take that journey as well.
For the whole duration of the event, we will also be having our Election of the new set of MORES Board of Directors.
For attendance confirmation/registration, please use this link https://forms.gle/3MXDQZsmoMLbeZ389
*Please disregard if already registered
For inquiries, please contact the Secretariat at secretariat.mores@gmail.com or 09451089627.
MORES' PMR Basic 2023
This year, MORES PMR is very glad to announce that the PMR Basic 2023 series will again be conducted face-to-face. This is to allow in-depth discussions and exchange which we feel is integral to the learning process.
The course entitled "Grounding our Market Research" will be scheduled on November 9-10 at the ACE Hotel, Pasig City. The course is designed to build stronger MR foundations particularly for our new practitioners. We will discuss market research tools, approaches and frameworks in order to allow and facilitate a more effective client-agency dialogue, particularly in drawing out business issues and decisions.
The course rates will be as follows:
For more information/registration, please reach out to MORES Secretariat or register by clicking the poster or this link: https://forms.gle/4Hut1wexnqSxSvH78
Click
here to view the detailed schedule.
MORES' 3rd General Membership Meeting
Meet our speakers for our upcoming MORES 3rd General Membership Meeting on September 21 (Thursday) at 2:00-4:00pm via ZOOM. With the topic "From Talk to Action: Journey to Impactful Sustainability" our respectable guests shall talk about sustainability from different perspectives – government, corporate and market research. Plus, we will be showing clips from ESOMAR webinars with regional packaging insights and sustainability experts from Danone and Lazada Group.
Let us make our campaign for sustainability truly impactful and meaningful. See you there!!!
Click the link to register: https://forms.gle/zd5587ZkMs7arcTb9
*Please disregard if already registered
For inquiries, please contact the Secretariat at secretariat.mores@gmail.com or 09451089627.
MORES' PMR Advanced course: A move towards a SMARTER PERSPECTIVE
We are thrilled to announce the highly esteemed speakers who will be gracing the upcoming MORES PMR Advanced on
August 4, 2023 (Friday), from 9:00 am to 4:00 pm. The event will feature an exceptional lineup of experts who will inspire you.
To secure your spot, kindly register by clicking on the following link: https://forms.gle/8yoYERAaeBSMn4AA8.
Don't miss out on this incredible opportunity to expand your knowledge and network with industry professionals. We anticipate an engaging and enlightening event that will leave you with valuable insights to enhance your professional journey.
Thank you for your continuous support, and we eagerly look forward to seeing you at the MORES PMR Advanced training!
MORES' 2nd General Membership Meeting
We are delighted to share snapshots from our 2nd General Membership Meeting (GMM), last June 22 at Crowne Plaza in Ortigas.
Thank you all for coming!! Your presence and active engagement greatly contributed to the success of the event.
We look forward to seeing you on our 3rd GMM!
ESOMAR - Your invitation for the Amsterdam Congress and
the Associations Leaders Summit
The ESOMAR (European Society for Opinion and Market Research) is inviting the MORES members to the upcoming ESOMAR Congress in Amsterdam, on September 10 - 13, 2023. They have lined up exciting sessions, workshops and panel discussions aimed at "charging up" the market research industry.
Here are some must-see presentations you won't want to miss:
The ESOMAR Congress offers a unique opportunity to network and learn from industry experts.
For more information, please visit their website through this link https://rb.gy/ieog5.
MORES' 2nd General Membership Meeting Invite
Join MORES' 2nd GMM on June 22, 2023 (Thursday), 2:00 to 4:00 P.M. at Crowne Plaza, Ortigas, Pasig City.
Please be advised that admission is FREE for ALL CURRENT MORES Members and a minimal registration fee of
Php 1,000.00 will be charged for
non-members.
NOTE: No cancellation, no refund once payment is received.
Should you have any questions or concerns, please do not hesitate to contact us.
Thank you and see you on June 22!
MORES' Community of Insighting (COI)
We are happy to announce the newest knowledge sharing venue created by MORES... MORES Community of Insighting (COI).
Join the kick off session about D' GenZs on
Friday, May 19, 2023, 8 to 10am at McDonalds Emerald Avenue, Pasig City.
There are 25 limited slots only.
Click the link to register
https://forms.gle/jcEWpgS9VJV7Q9Pi8
"Together, let's have a hearty breakfast for our mind and body."
MORES' 1st General Membership Meeting
Join MORES' 1st GMM on April 13, 2023 (Thursday), 2:00 to 4:00 P.M. at Crowne Plaza, Ortigas, Pasig City.
Please be advised that admission is FREE for ALL CURRENT MORES Members and a minimal registration fee of Php 500.00 will be charged for non-members.
Should you have any questions or concerns, please do not hesitate to contact us.
We are pleased to announce the 6 new members of the
2023 MORES Board of Directors
The COMELEC would like to thank everyone who attended the MORES GMM, Elections & Christmas Party, those who voted remotely/in absentia, those who nominated proxies to ensure their votes would be counted, and the proxies who went out of their way to accommodate the request. The success of the election is all thanks to you!
Let us all extend our Congratulations to the new board members, and we sincerely hope that you will continue to support MORES this 2023.
Happy Holidays everyone!
Your COMELEC (Berna, Nonoy, Caloi, Mikee)
MORES' 4th GMM, Election and Christmas Party
Come to our MASKARADE 2022 Party on Thursday, December 1, 2022 at Tipsy Pig, Estancia from 4:00 to 8:00 pm.
As we unravel the season, we reveal stories from Aboitiz' Biz as Migs Ragudo brings us insights from the front room and Rhoel Racheta highlights machine learning from the back coming to the front.
We reveal our 2023 MORES Board as we elect them to their post.
Come in your most creative mask and let us all have fun!
MORES, the Marketing & Opinion Research Society of the Philippines, is the premier professional organization of marketing and opinion polling agencies, and market research practitioners in the Philippines. We have always resolved to uphold the highest professional standards in delivering the most precise and representative feedback and insights decision makers and stakeholders require for either making informed decisions or reflecting on prevailing public opinion.
MORES supports companies who deliver results with consistency and reliability. Companies such as SWS and Pulse Asia have shown its commitment to use scientific methods to provide public opinion representative of ANY population of interest.
Surveys nowadays cannot only be good. It has to be excellent. That is why we at MORES stand by the professional pollsters that have provided customers and the critical public a solid track record in delivering consistent and unbiased research, but also transparency and persistency in communicating these results in the best possible way.
We believe our stakeholders have gained a much better appreciation of the stakes behind public opinion not just on horse race predictions but on public issues as well.
MORES is the premier professional organization of marketing and opinion polling agencies, and market research practitioners in the Philippines.
Marketing and Opinion Research Society of the Phils.